Analyse der touristischen Entwicklung in Abu Dhabi (German - download pdf or read online

By Mirko Waschkies

ISBN-10: 3668286612

ISBN-13: 9783668286610

Studienarbeit aus dem Jahr 2016 im Fachbereich Touristik / Tourismus, notice: 2,0, , Veranstaltung: Freizeit & Tourismusmanagement, Sprache: Deutsch, summary: In dieser Studienarbeit befasse ich mich mit der examine der touristischen Entwicklung des Emirats Abu Dhabi. Im Folgenden blicke ich auf die Besonderheiten des Landes, verschiedene Sehenswürdigkeiten und Tourismusarten, geplante und aktuell bereits abgeschlossene (Bau-)Projekte, sowie auf die Entwicklung der Tourismuszahlen.

Anschließend analysiere ich, welche Marketingstrategien angewendet wurden, um diese Tourismuszahlen zu steigern und sich der Welt zu präsentieren. Das Fazit dieser Untersuchung soll zeigen, inwiefern es der Regierung von Abu Dhabi gelungen ist, durch die Förderung und den Ausbau des Tourismus als replacement zum Erdölgeschäft ein anhaltendes Wirtschaftswachstum zu gewährleisten.

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Analyse der touristischen Entwicklung in Abu Dhabi (German Edition) by Mirko Waschkies

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